Media Smart^® and parents

Media Smart^® is designed to help 6-11 year olds develop the skills they need to interpret, understand and think critically about the media and advertising.

Our Watch Wisely leaflet contains practical tips on helping children understand what they are watching. By encouraging your child to talk about what they are watching, you can judge how much they understand of what they see.

We all know how difficult it can be explaining to children why they cannot have everything they want. We have provided summaries of the useful Parent Power leaflets that deal with this issue.